About this job

Founded in April 2013, RightCom is the leader in customer experience management in Africa. The company, which specializes in cloud-based customer experience management (CX) software, has evolved into a one-stop-shop for all CX-related needs, adding management consulting and outsourcing (CX BPO) to its enterprise software suite.

RightCom is looking for an experienced, agile, and creative Chief Marketing & Communications Officer (CMCO) to join us. The CMCO role will report directly to the CEO and will play an important role in driving awareness, engagement, demand generation and support for our mission and programs. The CMCO will proactively lead the organization forward in innovative and outcomes-driven marketing of RightCom’s critical products and services in Africa.

The CMCO will serve on and work closely with the Executive Team to ensure that RightCom’s offerings support the organization’s unique value proposition in a very competitive marketplace. They will also lead significant change initiatives to ensure that the Marketing and Communication Team’s capacity, resources, and processes are best aligned to RightCom’s strategic priorities, and will support their team through this evolution. This position will drive the elevation of RightCom’s brand, storytelling, and thought leadership across a diversity of channels contributing to the organization’s measurable growth and impact.

Responsibilities

Lead RightCom’s Marketing & Communications Strategy and Impact

• Lead the development of an innovative marketing function that helps drive the organization’s strategic priorities and creates distinctive brand experiences 
• Oversee excellence and consistency with existing and new marketing and communications projects and initiatives to accentuate RightCom’s unique value proposition for competitive advantage 
• Elevate and manage a unified go-to-market approach across RightCom, particularly for new products and services 
• Partner with the CEO in articulating RightCom’s vision and voice in the field 
• Work closely with the CEO and other executive colleagues to foster connections, synergies, and processes for collaboration and knowledge sharing across RightCom teams 
• Collaborate with teams and colleagues across RightCom to ensure the development of comprehensive marketing plans and marketing communication plans for our impact work 
• Partner with IT and Development colleagues to create demand generation that’s scalable 
• Serve as a member of RightCom’s Executive Team, contributing to organizational decision making and strategy setting 
• Lead the development and refinement of strong marketing analytics and reporting to determine the advancement of RightCom’s successful content marketing campaigns 
• Steward change management in processes while navigating competing priorities and holding others accountable 
• Serve as a thought leader and partner to enterprise clients throughout the organization to elevate RightCom’s work and change behavior and increase impact throughout the field 
• Implement effective and efficient processes and systems for prioritizing and allocating Marketing & Communications resources across a complex and dynamic organization, while balancing hundreds of funded project deliverables with strategic enterprise needs
  

Oversee Performance, Talent, and Resources across the Marketing & Communications Team

• Ensure an internal structure for the Marketing & Communications team that delivers efficiency and excellence 
• Partner with other senior marketing and communications leaders to provide strong, empowering leadership for the department’s team, effectively mentoring and managing staff, supporting them to achieve objectives and required outcomes 
• Ensure that deliverables and initiatives are prioritized, managed and executed in a systematic and enabling way, deploying and leveraging organizational expertise and capabilities to enable growth, maximize impact, meet client expectations, and deliver excellence at scale 
• Steward a team culture that promotes inclusion and enables the professional growth of all team members 
• Work with the Executive Team to drive organizational culture adoption, leadership development, and colleague engagement across RightCom 
• Optimize the department operations and act as a change agent to support an effective marketing mindset throughout the organization
  

Qualifications

The qualifications listed within the job description are intended as a guide and we do not expect candidates to bring all experiences and skills listed. 

• You have a proven experience of similar senior-level marketing role within a B2B technology company.
• You have a track record of success in building, leading, and transforming Marketing & Communications functions and delivering impactful approaches that captivate a diversity of audiences, ideally within a mission-driven and/or professional services organization  
• You have a successful track record of managing B2B SaaS marketing efforts that have accelerated sales of enterprise licenses (>$100k/year). 
• You demonstrate proven results in product, personalized, acquisition, event, digital, and content marketing 
• You are proficient in working with marketing technology systems and tools including CRM, content management systems, SEO/SEM, among others. You are able to leverage these systems and tools for efficiency and greater impact, while holding others accountable to their use 
• You are well-versed in how people consume information and have a proven ability to create and convey a compelling vision through storytelling 
• You have prior experience with change management, including success in helping teams, functions, and organizations navigate transformative and rapid change and growth 
• You possess an outstanding relationship-building ability and keen understanding of the power of partnerships with the ability to build bridges and influence within and beyond the boundaries of our organization 
• You have demonstrated success in managing significant financial resources with the ability to devise strategies for revenue and funding generation and deploying resources for sustainable initiatives, products, and services. 
• You are skilled at connecting people, projects, and resources in alignment to the mission and strategies of your organization, and bring a background in working with complex organizations, and establishing processes and systems to improve work and deliver services 
• You are an authentic, inclusive and values-led leader who knows how to engage, inspire, develop and manage others to achieve objectives; you bring experience leading diverse teams and managing effectively through layers of leadership 
• You have championed and executed strategies for innovation, creativity, and continuous learning for a department or practice area 
• You have experience with modeling and coaching others on open dialogue, receiving and giving feedback, and having difficult conversations that strengthen relationships 
• You are a curious, creative, and growth-oriented leader, eager to learn, adapt, and innovate in response to the ever-changing labor economy and social-political landscape 
• You have high energy and passion for RightCom’s mission, and the ability to apply RightCom’s core values to all areas of your work 
• You are energized by stewarding RightCom’s values and practices within your day-to-day work, including embracing the differences and celebrating the diversity that each individual brings to the company

What we offer

• A strategic role within the Leadership team
• The remuneration package will be determined based on a combination of the new hire’s relevant experience and market demands. (New hires at the Chief level at RightCom typically bring 20+ years of prior professional experience)
• An employee stock option plan
• Hybrid office culture
• Outstanding employee experience