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SCB Cameroun chooses RightCom to enhance its customer experience

  • October 30, 2023

SCB Cameroon, a subsidiary of the Moroccan group Attijariwafa Bank, chooses RightCom to deploy its new customer experience program in the bank branches. This program will allow the bank to improve the quality of service with both Individual and Corporate customers. A key benefit of the program will promote the employee experience, particularly for front office staff. Relationship managers and bank tellers will be empowered with tools and data to respond more effectively to the growing and diversified needs of customers. A direct improvement in the employee experience.

This is an important step for SCB Cameroon supported by the Attijariwafa Bank group. The bank intends to stand out from the competition through better customer service regardless of the contact channel (bank branch, web, call center, social networks, mobile app).

RightCom will deploy its latest generation of queue management system at SCB Cameroon for a much smoother customer journey in the banking hall as well as the Voice of Customer management solution (NPS, CSAT, CES) so as not to miss any of the customers’ feedback. The RightTime software will also facilitate customer appointment bookings with relationship managers. Finally, RightPlayer will allow Marketing and Communication teams to broadcast contextual content on connected screens in the branches.

We are delighted to partner with SCB Cameroon which is a major player in the financial sector in Cameroon.

About SCB Cameroon

A subsidiary of the Attijariwafa bank Group, Société Commerciale de Banque Cameroun (SCB Cameroun) is a bank that favors proximity with its customers. SCB Cameroon aims to meet the needs of all. Companies, professionals, employees, retirees, local authorities and associations to whom it offers a range of products and services adapted to their specific needs. Its actions are based on the Group’s 5 values: Commitment, Leadership, Citizenship, Solidarity and Ethics. SCB Cameroon has opted for teamwork among employees and collegiality in decisions. A local bank SCB Cameroon employs nearly 600 employees serving more than 210,000 Customers. It is present in 28 cities in 10 regions of the country with 55 branches (including 2 business centers and 2 private banks) and 110 ATMs.

About RightCom

RightCom is a Customer Experience as a Service (CXaaS) company founded in 2013. The company provides customer experience management service including strategic advisory, CX BPO outsourcing and a complementary suite of enterprise software focused on customer survey and feedback, customer service, queue management, sentiment analysis, customer success, and data analytics.

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Picture of Fanny Morgan

Written by

Fanny Morgan

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