Zeepay Partners with RightCom to Transform the Mobile Customer Experience

Mobile customer experience: a key growth driver for African fintechs

In Africa’s fast-growing fintech landscape, where speed, simplicity, and trust define success, delivering a top-tier mobile customer experience is no longer optional — it’s a competitive necessity. That’s why Zeepay, one of Africa’s leading digital financial service providers, partnered with RightCom to transform the way it manages customer relationships.

Operating in over 25 countries, Zeepay specializes in cross-border money transfers via mobile money platforms. It empowers millions across the African diaspora to send money home instantly. But with rising user expectations and fierce competition, seamless and proactive customer service is more vital than ever.

Why Zeepay is investing in mobile customer experience

With mobile usage exploding across the continent, today’s users expect everything — fast, simple, and directly on their phone. A slow response, confusing interface, or unanswered request can instantly break customer trust.

To meet these expectations, Zeepay chose RightCom’s CX solutions to:

• Centralize all customer touchpoints

Whether a customer reaches out via WhatsApp, the website, call center, or mobile app, RightCom consolidates all interactions into a single interface. This ensures consistent, real-time, and coordinated support.

• Automate repetitive and low-value tasks

Zeepay now automates a large portion of its customer service workflows — including transaction follow-ups, FAQs, and notifications — enabling faster responses and allowing human agents to focus on more complex issues.

• Gain insights through real-time data analytics

Thanks to RightCom’s dynamic dashboards, Zeepay tracks critical CX KPIs like customer satisfaction scores, resolution time, and feedback trends. This real-time intelligence helps improve the mobile customer experience continuously.

Measurable impact from day one

Since implementing RightCom’s solutions, Zeepay has recorded:

• Increase in customer satisfaction

• Reduction in average response time

• SIgnificant boost in first contact resolution (FCR)

• Stronger customer loyalty and engagement

These results highlight how a focused CX strategy can enhance performance and retain users in a highly competitive market.

Omnichannel experience made seamless

Today’s customers expect a smooth, consistent experience — even if they switch channels mid-conversation. Whether they start with a message on Facebook and continue on WhatsApp, they don’t want to repeat themselves.

With RightCom, the mobile customer experience becomes truly seamless. Every interaction is centralized, every context is retained. Zeepay’s support agents now have a complete, real-time view of each customer, enabling faster and more personalized service.

Automation in service of human connection

Contrary to popular belief, automation doesn’t eliminate the human touch — it enhances it. With repetitive tasks handled automatically, Zeepay’s support teams can focus on delivering real empathy and solving high-impact issues.

Automated flows now handle:

• Transaction confirmations
• Status updates
• Instant post-interaction feedback surveys

This smart division of labor increases productivity and boosts service quality.

Zeepay + RightCom: powering financial inclusion through better CX

This partnership goes beyond tech—it’s a shared vision: making financial services more accessible, reliable, and human-centered through an improved mobile customer experience.

In a sector where user trust and speed define success, focusing on experience is one of the smartest investments a fintech like Zeepay can make.

About Zeepay

Zeepay is a Ghana-based fintech company that specializes in cross-border remittances and mobile financial services. With operations in over 25 countries, Zeepay plays a key role in promoting financial inclusion across the African continent.

About RightCom

RightCom is a Pan-African tech company founded in 2013. It helps businesses enhance their customer experience by centralizing interactions, automating processes, and analyzing real-time customer feedback.

Request a free RightCom demo today to discover how these solutions can transform your customer experience management.