Mansa Bank chooses RightCom to transform its customer experience.

Mansa Bank, one of the leading financial institutions in West Africa, announces its strategic partnership with RightCom, a leader in Customer Experience Management (CXaaS). This collaboration marks a decisive step in Mansa Bank’s strategy to improve customer satisfaction and consolidate its leading position in the banking market.

In an increasingly competitive banking sector, Mansa Bank has decided to distinguish itself through high-quality customer service and an optimized user experience. By integrating RightCom’s CX platform, the bank aims to understand its customers’ needs more precisely, optimize every interaction, and respond quickly and efficiently to all requests.

Mansa Bank’s goal is to provide financial services that enrich its customers’ lives while supporting their growth. To achieve this goal, continuous improvement of the customer experience is essential. The partnership with RightCom is therefore part of a drive for innovation and digitalization, with the conviction that the solutions offered will exceed customer expectations and reinforce the bank’s commitment to excellence.
Thanks to RightCom, Mansa Bank will benefit from advanced tools for customer feedback management, sentiment analysis and service automation. These innovations will strengthen key performance indicators, reduce waiting times, and introduce new self-service and live chat functionalities, offering increased accessibility for customers.

The partnership with RightCom is further proof of Mansa Bank’s commitment to remaining at the forefront of innovation in the West African banking sector. With this support, the bank is well positioned to offer a world-class customer experience, capable of retaining existing customers and attracting new ones.

About Mansa Bank

“MANSA BANK aims to be a resilient bank with the necessary capital, in line with regulatory developments, to finance our economies.” Amy Diaby KONE, MANSA Bank ADMINISTRATIVE AND FINANCIAL MANAGER

Mansa Bank is a leading financial institution in West Africa, offering a full range of banking services, from current and savings accounts to loans and investment services. Distinguished by its customer-centric approach, with a strong commitment to innovation and customer satisfaction, Mansa Bank is dedicated to providing financial solutions that meet the diverse needs of its customers, while contributing to the region’s economic development.

About RightCom

Founded in 2013, RightCom is a company specializing in customer experience management, offering global solutions to optimize customer interactions at every touchpoint. With in-depth expertise in collecting and analyzing customer feedback, RightCom helps companies transform their customer approach with advanced technologies, including Voice of the Customer (VoC), sentiment analysis and process automation. By partnering with RightCom, companies can not only improve customer satisfaction, but also strengthen their competitive position in the marketplace.